Log In

Start Now for FREE!

easysocial.svg

Features

Pricing

Partner with us

Facebook Leads

Google Sheets

ChatGPT

Woo Commerce

Shopify

QR Code & Shortlinks

Integrations

Get access to instant assistance from our experts who are at your service.

Contact Us

Latest articles and knowledge base in the world of marketing technology.

Blog

Documentation

Resources

In today's fast-paced digital landscape, providing seamless and efficient customer interactions is paramount. EasySocial, a leading WhatsApp automation platform, offers a suite of tools designed to enhance user engagement. One such feature is the External Weblink Node, which enables chatbots to redirect users to external web pages directly from the chat interface. 

**Purpose**

The **External Weblink Node** acts as a seamless connector between the chatbot and external resources, enabling businesses to provide additional information or services beyond the chat environment. With this node, users can effortlessly transition from a chatbot conversation to a designated webpage, enhancing their overall experience.  

Previously, links had to be embedded directly within messages, which was not visually appealing—especially when dealing with long URLs. However, the **External Weblink Node** allows links to be placed within a CTA button, making interactions cleaner, more engaging, and user-friendly.

**How It Works**

- User Interaction: During a conversation flow, when the flow reaches the External Weblink Node, the user is presented with a CTA button.

- Redirection: Upon clicking the button, the user is taken to the designated external webpage, facilitating access to additional information or services. 

**Use Case Example**

Consider a scenario where a student inquires about their exam results through their school's WhatsApp chatbot. Instead of manually retrieving and sending individual results via chat, the chatbot employs the External Weblink Node to direct the student to the official results portal. The link can be dynamically generated to include the student's roll number, class, and name, ensuring that upon clicking, the student is taken directly to their personalized results page without the need for additional login credentials. This approach streamlines the process, making it quick, seamless, and user-friendly. 

**Benefits**

- Enhanced User Experience: By providing direct access to external resources, users can obtain the information they need without unnecessary back-and-forth interactions.

- Efficiency: Automating the redirection process reduces the workload on customer support teams and minimizes response times.

- Personalization: Dynamic URL generation allows for personalized content delivery, catering to individual user needs.

- Presentation : It looks more professional and gives a better user experience.

Incorporating the External Weblink Node into your EasySocial chatbot can significantly elevate the quality of customer interactions, providing a more comprehensive and satisfying user experience.

large_ext weblink landscape .webp

medium_ext weblink landscape .webp

small_ext weblink landscape .webp

thumbnail_ext weblink landscape .webp

ext weblink landscape .webp

Discover how EasySocial’s External Weblink Node transforms WhatsApp chatbot interactions by seamlessly redirecting users to external web pages with dynamic and personalized CTA buttons.

Boost User Engagement with EasySocial’s External Weblink Node for WhatsApp Automation

**🚀 EasySocial’s Latest Power-Up: WooCommerce 2.0 + AI Product Search**


**💼 WooCommerce Integration 2.0: Smarter Selling, Seamless Support**
We’ve supercharged our WooCommerce capabilities so you can manage your e-commerce business right from within EasySocial—no switching tabs, no juggling tools. Here’s what’s new:

**🛒 Abandoned Cart Recovery**
Never lose a potential sale again. Our new dedicated Abandoned Cart tab inside EasySocial gives you real-time updates as soon as a customer drops off. Instantly trigger reminders and convert missed opportunities into sales.

**📲 One-Click WhatsApp Catalog Sync**
Now you can sync your WooCommerce product catalog directly with WhatsApp—in just one click. And yes, you can now track the last sync date directly from your EasySocial dashboard, so you’re always in control.

**🤖 Smarter Chatbot for WooCommerce**
Our chatbot just got a serious upgrade. Here’s what it can now do:

- Instantly detect if a user is a returning customer
- Fetch and display their latest order status
- Let them cancel or return orders via WhatsApp
- Allow customers to create new orders from your WhatsApp catalog and receive a direct checkout link

In short, your chatbot is now your e-commerce assistant—available 24/7.

**🧠 AI Product Search: Type Less, Shop More**
Imagine a customer scribbling down a shopping list, snapping a photo of it, and sending it over WhatsApp. With our new AI-powered product search, EasySocial instantly:

- Detects the products in the image
- Matches them with your catalog
- Adds them directly to the customer’s WhatsApp cart
- That’s right—photo to cart in seconds. No typing, no confusion, just fast and intuitive shopping.

This feature is a game-changer for businesses that deal with bulk or list-based orders and want to offer a seamless shopping experience, especially for repeat or non-tech-savvy buyers.

**💬 Final Thoughts**
These updates represent our ongoing mission to simplify how you sell, support, and scale with EasySocial. Whether you're running an online store, managing customer service, or doing both—we’re building tools to make your life easier.

Stay tuned—because this is just the beginning.

Woocom 2.0

No ad, No gimmicks; that's how WhatsApp stands out with its platform. The Facebook-owned company was built with all the intentions of connecting people across seas without letting them feel the distance. The messaging application has now become a part of our lives, more than it intended to, and we're grateful in so many ways. Not just interpersonal communications, WhatsApp is also playing a pivotal role in helping brands take a forefront in customer support and engagement. The messaging application's utility has evolved dramatically through its timeline.

In 2009, when the application was just launched, nobody could tell that it's going to be a game-changer for small to large businesses. But now, it's the year 2021, and WhatsApp Business API has entered the chat, and believe us, you want to be a part of this conversation. Keep reading to know how WhatsApp Business API is bringing delight to brands and how your brand can also benefit from it.

What's with the API?

To understand WhatsApp Business API, you first need to know that it's different from Whatsapp Business. The former one is meant for large businesses or enterprises who need more extensive services for their Whatsapp business accounts. The latter is designed for small and medium-sized businesses and has limited offerings.

Mobile messages have a 98% open rate against 20% in emails which is why businesses are now making WhatsApp marketing more mainstream. The goal is to expedite the communication between the customer and business. However, there are many more solution providers who are giving similar services under a better package.

WhatsApp Business API Features

Let's have a look at some of the exclusive features offered by WhatsApp Business API and how they can give your brand a better way to communicate with your customers.

1) Message Tools

The newly introduced channel gives brand liberty to send out one-way notifications like appointments, alerts, confirmations, payment information, verification codes, tickets, and so much more. They can also make the chat two-way for superior customer support.

Promotional/ Bulk messages
Automated messages, ticket sharing, automated notifications, opt-ins, etc are not integrated into the WhatsApp Business service, and this is where the API comes into play.

You can send out coupon codes, gifts, upselling and cold call messages to your customers at one click using the API.

Template messages
WhatsApp Business does not have the feature to let the business send out template messages and make conversations easier. You can automate almost all of your chat by setting predefined texts and also assign the chat from the bot to a human when needed.

Opt-ins
The thing about WhatsApp Business API solution is that you can only connect with customers who have either reached out to you first or have opted-in to receive messages from your business.

Personalized chats
WhatsApp lets you make your conversations as fun and interactive as possible by allowing emojis, images, videos, links, PDFs, etc in a chat. However, with the API version, you only get 24 hours to answer your service requests. If you miss this time window, you will need the customer's permission to restart the conversation. The time barrier creates an urgency for the business to solve its customer's problems faster and stay on its toes at all times.

2) Data security and chat encryption

User data security should be the top priority for any service provider. The WhatsApp Business API solution has a secure system that makes your conversations safe and secure. You can share bank account details or any sensitive information without worrying about it blowing out on the internet. The messages are end-to-end encrypted which makes the data unavailable for any third party to read or use.

A quick comparison

If you've read till here, we're sure you have got some good insight about WhatsApp Business API, and its features. But there's so much more to it than just these features. Here's a quick comparison between WhatsApp Business and WhatsApp Business API for you to understand the distinction better!

So what's best for you?

Depending on the size and nature of your business, you must decide for yourself after carefully considering all the features. Nonetheless, WhatsApp has boomed as a marketing platform, and we've seen multiple big brands acing their customer engagement through the platform. Similarly, several small businesses have gained momentum through the correct use of the medium. It also comes down to using the best service provider. You must not end your quest for the best at Whatsapp Business API Provider as products like EasySocial are here to make your lives even easier!

Business API is a library of code, which is difficult to be integrated into the daily workflow by small and medium businesses; it requires the expertise of a technically adept team. EasySocial has done all the hard work for you and made WhatsApp Business API easy to use with a customizable chatbot that meets the needs of individual business needs.

Their unique platforms give you all the benefits and features that WhatsApp Business API has to offer, clubbed with unique automation capabilities that help you scale your business without hassle. Get upto 1800 customer enquiries answered within seconds and save big by choosing automation over traditional IVR. The supercharged chatbot is designed in a way that no coding is required for a business to get started and enjoy its dynamic features in one go! Book a demo now to see it for yourself.

large_admin-assets_engage_assets_blogs_cover-images_clajo3yml000ru0ai6rj1gsgw.png

medium_admin-assets_engage_assets_blogs_cover-images_clajo3yml000ru0ai6rj1gsgw.png

small_admin-assets_engage_assets_blogs_cover-images_clajo3yml000ru0ai6rj1gsgw.png

thumbnail_admin-assets_engage_assets_blogs_cover-images_clajo3yml000ru0ai6rj1gsgw.png

admin-assets_engage_assets_blogs_cover-images_clajo3yml000ru0ai6rj1gsgw.png

An Introduction to WhatsApp Business API

While the automation industry works on strict analogs, their way of interacting with clients can also become much more flexible and effective. Today, we are going to address the fundamentals of using automation in the automobile industry and how everyone from the manufacturers to the dealerships can benefit from it.


WhatsApp is one of India's most preferred social communication platforms and to leverage it for higher customer engagement is exactly what's needed in today's fast-paced world. WhatsApp chatbots can prove to be extremely useful and supportive if you're someone who deals with customers daily and has multiple products and services to offer them.


5 Use Cases for dealerships

Reduced waiting & better assistance

In case you've been living under the rock, let us tell you that supercharged Chatbots like EasySocial can manage up to 1800 inquiries simultaneously! Now, this is just one awesome out of many that you've soon uncovered in this blog. Basically, chatbots send out automated messages to customers reaching out for support and thus, provide much faster and better assistance. Since an automated chatbot is taking up these inquiries, the human factor of doing a limited amount of work in a certain time is eliminated.
Appointment & test drive scheduling


With a chatbot, your customer can do much more than just browse through your brochures. Suppose if a customer has to schedule a service repair or get a test drive done. They will contact you through the chatbot and the bot will first ask them all the required information like name, registration number, car model, preferred slot, etc., and once the availability is confirmed, the customer can simply get the appointment scheduled! Easy, hassle-free, and super quick.


Vehicle advisory

Another great thing about chatbots is that you can personalize them as per your business's needs. So, when your customer asks for a recommendation on loans or car insurance, the bot will take all the required data such as their budget, loan term, etc. consecutively, it will suggest to them the best-suited loan plans and insurance plans for them along with all the terms and policies.


Pre-sales & after-sales

Pre-sale inquiries can be really time and energy-consuming as the new lead will always have multiple questions to ask. Also, filtering lead intent from a pool of leads can be a tedious task. In such cases, the EasySocial chatbot can easily take care of all your customer support and lead management woes. It not just responds to all the inquiries efficiently but also channels all the leads in a dedicated lead management system.
Furthermore, once a car is bought, the customer continues to have an ending relationship with the dealership. The chatbot will assist your existing customer with their after-sales needs such as service bookings, accidental assistance, damage repair quotes, new offers, and much more!


Road-side assistance

A customer stuck with a car breakdown or some accident will always look for quick help or assistance. In such emergencies, the chatbot can easily guide the customer to self-help by sharing videos or images as per the assistance required.


Top 3 Benefits for WhatsApp Chatbot


Customer satisfaction

When you are giving your customers high priority and personalized attention, there's no way they will be unsatisfied with the service. A chatbot listens to all customers and gives them the needed support within seconds.
It can also share multimedia which will give the customer a unique and interactive experience of seeking help from your business and instead of rolling eyes on having to contact your business, they will look forward to this unmatched experience that's also convenient for them. This ensures that no customer goes unheard and every inquiry is resolved, giving you high customer satisfaction.

 


Lower costs

If you opt for traditional IVR agencies or god forbid, decide to do the customer engagement by yourself, you will definitely end up overspending your budget with less time in hand. So, a chatbot here becomes the most affordable and dynamic tool that can help your business achieve all the sales and support milestones without being heavy on pockets. Additionally, the features they offer can't be found with any other service. So, it's always a wise decision to get automation over human resources.


Better engagement

When you are timely reverting to your customers and attending to every single incoming inquiry, the engagement automatically shoots up. Also, when a customer is getting the only necessary information in return for some basic information, they don't mind engaging with the chatbot. Instead, it helps them more than a phone call will do. They can get all the details in one place, with just one click.


Take it from the big brands


BMW Workshop customer service chatbot


BMW’s Munich headquarters is breaking the conventional customer engagement traditions by introducing a car repair service over WhatsApp Chatbot. Nearly 200 customers would hand--in their BMWs for servicing and they had multiple follow-ups. After the company integrated WhatsApp chatbot into their customer servicing system, they got impressive results. Out of 3,800 inquiries, about 3000 were resolved automatically by the chatbot, callback requests dropped by 60% and the recommendation rate rose to 90%!


Honda Two Wheelers chatbot

Honda India has resolved their customer engagement woes with EasySocial - a WhatsApp Chatbot that helps them stay on top of their games when it comes to handling incoming inquiries and lead management. The automotive leader’s two-wheeler unit is constructively dealt with by a WhatsApp chatbot that takes up to 1800 inquiries simultaneously and gives a human-like touch in the conversation. This automation-centric solution has helped the brand save countless hours of resources manning the phone calls and making their customers wait on engaged lines and delayed responses.


large_admin-assets_engage_assets_blogs_cover-images_clahrp40n0004qeai1d20430d.png

medium_admin-assets_engage_assets_blogs_cover-images_clahrp40n0004qeai1d20430d.png

small_admin-assets_engage_assets_blogs_cover-images_clahrp40n0004qeai1d20430d.png

thumbnail_admin-assets_engage_assets_blogs_cover-images_clahrp40n0004qeai1d20430d.png

whatsapp-chatbot-for-automotive-industry.png

Why WhatsApp ChatBot for Automotive Industries Is a Must-have

In chatbot development, maintaining organized and efficient conversational flows is essential for a seamless user experience. EasySocial's **Chatflow Switcher Node** provides a solution by enabling the redirection of users between different chatflows based on specific conditions, such as language preferences or service categories.

**Purpose**

The Chatflow Switcher Node is designed to streamline complex chatbot interactions by directing users to the appropriate chatflow tailored to their needs. This approach prevents the main chatflow from becoming overly complicated, enhancing manageability and user navigation.

**How It Works**

1. **Configuration**: Developers create multiple chatflows within the EasySocial chatbot system, each dedicated to a specific function or service. A core chatflow serves as the central point from which users can be redirected.

2. **Integration**: The Chatflow Switcher Node is incorporated into the core chatflow at points where transitioning to another chatflow is appropriate.

3. **Redirection**: When a user reaches the Chatflow Switcher Node during a conversation, they are seamlessly redirected to the designated chatflow as specified by the developer.

**Use Case Example**

Consider a travel agency offering multiple services, such as flight booking, hotel booking, and cab booking. Instead of consolidating all services into a single, complex chatflow, the agency can use the Chatflow Switcher Node to direct customers to the appropriate chatflow based on their selected service. For instance, if a customer chooses "Hotel Booking," the Chatflow Switcher Node redirects them to the hotel booking chatflow, ensuring a focused and streamlined interaction.

**Benefits**

- **Enhanced Organization**: Segmenting services into distinct chatflows allows businesses to maintain cleaner and more manageable chatbot structures.

- **Improved User Experience**: Users benefit from targeted interactions that directly address their specific needs without navigating through unrelated options.

- **Scalability**: As businesses expand their offerings, additional chatflows can be integrated without overhauling the existing chatbot framework.

Incorporating the Chatflow Switcher Node into your EasySocial chatbot architecture can significantly enhance the efficiency and clarity of user interactions, leading to increased customer satisfaction and engagement.

large_chat flow switcher Landscape .webp

medium_chat flow switcher Landscape .webp

small_chat flow switcher Landscape .webp

thumbnail_chat flow switcher Landscape .webp

chat flow switcher Landscape .webp

Streamline chatbot interactions with EasySocial’s Chatflow Switcher Node. Seamlessly redirect users between chatflows based on preferences or services for a more organized, scalable, and user-friendly chatbot experience.

Chatflow Switcher Node – Streamlined Multi-Flow Chatbot Redirection | EasySocial

Boost User Engagement with EasySocial’s External Weblink Node for WhatsApp Automation

Want to grow your business faster?

Get Lifetime Free Access

Recent Blogs